Program Overview

  • Duration

    3 Months (Self-Paced) Program

    Can be done in 6 months

  • Total Courses

    01

  • Total Credit Hours

    6

The Mass Communication program explores the dynamics of mass media, including television, radio, and digital platforms. Students learn about media theory, production, and media effects. Graduates are equipped to work in media organizations, public relations, advertising, and digital media, shaping the messages and media content that influence public opinion and consumer behavior.

SOCIAL SCIENCE FOUNDATIONS AND ANALYTICAL SKILLS:

The program typically begins with a solid foundation in core business disciplines, such as accounting, marketing, finance, management, and organizational behavior. This equips students with a well-rounded understanding of how businesses operate.


FIELDWORK AND COMMUNITY ENGAGEMENT:

Beyond the theoretical framework, the College of Social Sciences places a significant emphasis on fieldwork and community engagement. Students have opportunities to participate in research projects, engage with local communities, and apply social science concepts to real-world situations. These experiences not only enhance their analytical and research skills but also provide valuable insights into the social sciences field.


CULTURAL DIVERSITY AND SOCIAL ISSUES ACROSS THE GLOBE:

The College of Social Sciences at Hudson Bay University is committed to nurturing cultural diversity and addressing social issues from around the world. Our curriculum integrates social sciences from various cultures and encourages students to explore different societal traditions. Additionally, we offer study abroad programs, international research opportunities, and collaborations with social scientists from diverse backgrounds, enabling students to gain a global perspective on social sciences.

Study mass communication law, focusing on legal principles and regulations governing media content, journalism, and free speech. Analyze legal challenges and ethical considerations in the field of mass communication.


Discuss contemporary mass communication research, including digital media, social media, and emerging research trends. Analyze the influence of technology on mass communication research and its implications.


Explore media management, covering the principles of media organizations, leadership, and strategic management. Analyze media business models, content distribution, and the role of media managers.


Learn about multimedia, emphasizing the creation, production, and distribution of multimedia content. Explore multimedia technologies, storytelling, and the impact of multimedia in the media industry.


Explore advanced mass communication, covering advanced communication theories, media analysis, and contemporary issues in mass media. Analyze mass media trends, media technologies, and mass communication research.

Cost of Attendance

Tuition Fee Breakdown Cost
GRADUATE COURSE CERTIFICATE IN SOCIAL SCIENCES $1,560
Medical Insurance $0.00
Personal Expenses $0.00
Study Materials $0.00
Food Cost $0.00
Total Tuition Fee $1,560
WHERE AFFORDABILITY

Meets Opportunity

At Hudson Bay University, we believe in where affordability meets opportunity. Our commitment to accessible education ensures that quality learning doesn't come with a hefty price tag. We open the doors to knowledge, offering students the chance to thrive without the burden of overwhelming tuition fees, empowering them for a brighter future.

Our Eligibility Criteria

Explore HBU’s Eligibility Criteria for Students Worldwide

Eligibility Criteria

Bachelor's degree, or equiv. International Education

Credit Hours

6

Course Duration

3 Months (Self-Paced) Program

Courses Offered

01

Mass Communication Law (MAC-130)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Public Communication And The Law
     First Amendment
     Methods Of Control
  In Section 2 of this course you will cover these topics:
     Libel
     Privacy And Personal Security
  In Section 3 of this course you will cover these topics:
     Intellectual Property
     Commercial Speech
  In Section 4 of this course you will cover these topics:
     Obscenity And Indecency
     The Media And The Judiciary
  In Section 5 of this course you will cover these topics:
     Protection Of News Sources, Notes, And Tape
     Access To Information

Contemporary Mass Communication Research (MAC-562)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Human Inquiry And Science
     Paradigms, Theory, And Social Research
     The Ethics And Politics Of Social Research
     Research Design
  In Section 2 of this course you will cover these topics:
     Conceptualization, Operationalization, Andmeasurement
     Indexes, Scales, And Typologies
     The Logic Of Sampling
     Experiments
  In Section 3 of this course you will cover these topics:
     Survey Research
     Qualitative Field Research
     Unobtrusive Research
  In Section 4 of this course you will cover these topics:
     Evaluation Research
     Qualitative Data Analysis
     Quantitative Data Analysis
  In Section 5 of this course you will cover these topics:
     The Elaboration Model
     Social Statistics
     Reading And Writing Social Research

Media Management (MAC-715)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Albert N. Greco, The Structure Of The Book Publishing Industry
     Charles Daly, Patrick Henry, And Ellen Ryder, The Structure Of The Magazine Industry.
  In Section 2 of this course you will cover these topics:
     Robert Picard And Jeffrey H. Brody, The Structure Of The Newspaper Industry
     Geoffrey P. Hull, The Structure Of The Recorded Music Industry.
  In Section 3 of this course you will cover these topics:
     Barry R. Litman, The Structure Of The Film Industry: Windows Of Exhibition.
     Geoffrey P. Hull, Albert N. Greco, And Stan Martin, The Structure Of The Radio Industry.
  In Section 4 of this course you will cover these topics:
     James Walker And Douglas Ferguson, The Structure Of The Broadcast Television Industry
     Patrick R. Parsons And Robert M. Frieden, The Structure Of The Cable And Satellite Television Industries.
  In Section 5 of this course you will cover these topics:
     John V. Pavlik, The Structure Of The New Media Industry.
     Jeffrey H. Brody, The Structure Of The Internet Industry

Multimedia (MAC-820)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Introduction To Information Systems
     Information Systems For Competitive Advantage
     Using Information Technology To Engage In Electronic Commerce
  In Section 2 of this course you will cover these topics:
     System Users And Developers
     Computing And Communications Resources
  In Section 3 of this course you will cover these topics:
     Database Management Systems
     Systems Development
  In Section 4 of this course you will cover these topics:
     Information In Action
     Information Security
  In Section 5 of this course you will cover these topics:
     Ethical Implications Of Information Technology
     Decision Support Systems

Advanced Mass Communication (SS-944)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Overview Of Advanced Mass Communication
     History Of Radio And Television
     Cable And Satellite
  In Section 2 of this course you will cover these topics:
     Radio And Television Technology
     Digital Domains
     The Industry
  In Section 3 of this course you will cover these topics:
     Programming And Distribution
     Broadcast News
     The Audience
  In Section 4 of this course you will cover these topics:
     Advertising And Promotions
     Law
     Professional Ethics
  In Section 5 of this course you will cover these topics:
     Theory And Research
     Public Broadcasting
     The World